

The Long Story Short | 04 // Rapscallion 2025
The Long Story Short | 04 // Rapscallion 2025

PT.1
SUNSHINE, SALES AND SITES
And the small matter of getting spliced.
You might have noticed our socials an eency bit on the quieter side. WHY, we hear you demand? Well, friends, it’s been a bit blinking busy. Between organising a wedding on the other side of the world, a naughty pit stop to Australia’s Sunshine Coast to tie the knot, building up a fresh and fierce new team to keep Rapscallion on and ahead of the game, ensuring we deliver above and beyond for our latest and gosh dang exciting trade customer and adding an additional facility focused on logistics so that operations are more seamless than ever before, it’s been pretty chill to say the least. We’ve channeled our inner swan and kicked off 2025 with a bang.
We’re now here to give you an update and we pinky promise to be more vocal across all platforms from here on in.
PT.2
ALL HAIL GAIL’S
Six months ago we were approached by Gail's bakery and right from the outset, we knew we had to pull our socks and sleeves up in order to work with a company of that size and stature.
Working with established companies like Gail's requires a level of compliance that could use up more than the recommended amount of brain cells. Luckily, Rapscallion were one step ahead in Spring last year, acquiring Salsa Accreditation in June and ensuring our operation practised what we preach in regard to sustainability and traceability. We know we're a rebellious bunch, but we do as we're told when necessary and to uphold our values and goals.
In Autumn 2024, we dug deep for a brand spanking new canning line ready for a potential trial period, only for it to be pushed back two whole months. Mastering fizz levels at double the canning speed was a bit of a slippery slope but you’ll know by now that Rapscallion always accepts a challenge, and we’re now turning batches around in 24 hours as opposed to 3 days.
Faster canning has meant a need to grow the team - we don’t lie when we say we’re handmade - working at double the speed. Over 60hrs of hard graft goes into every batch of fizzly bubbly. In turn, an urgent and necessary next step was a requirement for more space to grow and expand the team, and sheer human power to support our next and biggest phase of growth.
Double the demand, double the output. And boom, 2025 is underway and we hit the ground running. Fret not (some fretting happened yes), Rapscallion evolves, grows and dedicates itself night and day. Fruit to can always but now with speed, agility and efficiency.

Pt.3
THE NITTY GRITTY - SCALLYWAYS & SECOND SITE
What do you get when you have an Aussie, a Scotsman (or two), a Russian, a Spaniard and a Pole? A bunch of scallywags that’s what. The masters of juice that keep your thirst quenched, to be precise. We’ve been busy finding and training the next batch of Fizzy Juice Guru’s. Not only that, we’ve grown the team with the addition of a Quality Manager and Marketing Manager. We’re giving what the people want and the business needs. We won’t stop there though - we’re always on the lookout for those hungry with talent and drive and a thirst for flavour and innovation so if that’s you, we’d like to hear from you.
And so, a second site was born. Whilst we can’t see into the future (that’s one of those what would your superhero power be type questions but we won’t get into that… yet), we definitely have been bursting at the seams for a wee bit longer than anyone with personal space boundaries would care for. A huge growth in sales was the cherry on top of the cake, and it was about time to secure a second site. And hey macarena, we got the keys to our dedicated logistics site last week. If you pee’d your pants in excitement like we did, then it’s ok - we’re all friends here. This makes 'Fruit to Can' even more efficient. Once it’s kitted out and running at speed, you’re top of the list to come along and help wet HQ2’s head in Autumn. Any excuse for misbehaving responsibly with our nearest and dearest. On that note, we’ll eventually be offering collections once again - mainly because we love any excuse for a blether - so as and when this happens you’ll be first to know. We miss having an in person connection with our customers and collaborators, so don't be shy.
PT.4
NITTY GRITTY TAKE 2 - SETTING SAIL WITH GAIL'S & SEXY LABELS
We're a whole lot excited to say we're working towards supplying all 165 Gail's bakery sites in England from this month. It seems they have an unquenchable thirst that we're proud to satiate. It’s what we do - who’d have thunk it? Our Juicy Wee Tart and Ninja will be stalwarts in their fridge this Summer and in turn we’ll be spending more time across the Border. We’ll be visiting, collaborating with and reuniting with a variety of stockists so Mr & Mrs Rapscallion will be on tour very soon.
Last year's Seasonal schedule made the lines a little bit blurred between sanity and insanity - operationally, financially and physically. Our commitment to raw, premium produce hasn't changed, but the cost to produce and transport everything has. A decision organically nudged along by challenges but also a desire to refine and refocus, we’ll be tidying up our Seasonal range and need your help to tell us which ones stay, and which ones revert back to a single batch made each year. Streamlining at its most flavoursome and of course, giving us back time to carry on creating and innovating - our X_Series is still alive and innovating its saucy soda socks off. We've also got a sexy new label in the pipeline - something that harks back to our roots, and entices our future.

pt.5
IF YOU LIKE IT THEN YOU SHOULD HAVE PUT A RING ON IT
And Mr Rapscallion did just that. After 11 years together and 4 years engaged, we officially have a Mrs Rapscallion. In true Rapscallion style, they thought why not push themselves to the limit and sneak in a cheeky wee wedding in Australia before the Summer silliness begins? Of course they did because you know by now that’s how we roll. We get shit done no matter the silliness levels.
We will always give you sneak peeks into the people behind the soda making machine, but it’s not often we overshare. If you’re reading this, you’ve most likely been part of our journey for over five years now and maybe thought “quit flirting you two and get hitched already” instead of busying yourselves with a business growing at scale and speed. But there you have it - they only just went and did it. Mr and Mrs Leckie. To have and to hold, and of course in soda and in health. If you ever questioned the amount of love that goes into our dinky cans, then now you know. When you know, you know!
PT.6
BIGGEST YEAR YET
“You have the same amount of hours as Beyonce”. Yes we do. Why are we bringing Beyonce in to this? We’re actually not too sure apart from general Queen Bey worship on the daily, but what we do know is we’re Rapscallion and we’re growing and adapting faster than you can say fresh cans. Or definitely faster than you eating a hunk of fresh ginger because your brother dared you to. Good times.
2022 brought in a much needed cash injection to completely rebuild our HQ. 2023 was spent quadrupling our standard output and reformatting recipes. 2024 we doubled output again and refined many recipes.
2025 brings us even more demand so we're set to double monthly output once again!
Maybe your maths is better than ours, but if you can’t calculate what 4x + 2x + 2x amounts to, then you will understand why Gregor’s face looks like a smacked arse this Spring.
Whilst we’re speeding up and expanding, we remain fully focused on quality. We’re fruit to can through and through, handmade, raw and ALWAYS focused on flavour. And never, ever anything artificial. Regardless of how rapidly we’re adapting to exciting new demand.
We hope you’re as piddle your pants type of eager and ecstatic as we are about our future. Bigger and better than ever, with flavour to boot and a dedication to our core values, principles and raw unadulterated goodness more than ever. Also, if that second sight ever comes about, can we please borrow your crystal ball?
Keep an eye on our socials for more updates, tasty teases, and general shenanigans. And of course, if you’re thirsty, you know where to go.
Later Alligators.
We Love A Laugh
But we never muck about when it comes to sourcing the best produce and creating the purest flavour.

